Restaurants are the core of communities.

They provide us with great food by translating it into a social experience, it is a place where you celebrate coming together with valuable people. In the “old normal” circumstances they are reliable and established social pillar. 

What happened now?  

How could they bring the forbidden by precautionary measures “dine-in experience” to customers’ homes and provide them with comfort and positivity, while feeding their staff? It is a tough task and recalls many obstacles but essentially opens many opportunities. The most valuable challenge for every business is to create a set of expectations for guests and create a strategy for future interaction and engagement whilst in the mid of greatest crisis. Enhancement of delivery and takeout channels by transforming their inside management and implement another task chain.

It is vital to implement a people-centric approach by sending a positive emotional message with the delivery of food, especially in times of lowered personal communication. Give the customer the bomb of happiness. 

Our team gathered for you practically implementable advice:

• Proactively communicate changes affecting your restaurant across customer-friendly media.
• Update your Google profile to increase your SEO visibility.
• Modify the menu and help customers recognize your offers as their needs. 
• Alternative mealtime solutions and promotions.
• Reassure restaurant safety and sanitation measures by sharing information about it with customers.
• Follow up with customers using the proper validation tools.
• Be public.
• Acknowledge the fact your customers are valuable during this crisis.
• Adjust consummation hours to accommodate many target groups.
• Support the community by providing a meal to vulnerable groups.
• Covid-19 is a challenge for our system on so many levels – individual, family, society and economics. The restaurant could use their vulnerable position and become messengers of positivity and quality trough their carry out and deliverables.

TIP!

To remind customers that the beauty of socialization will come someday soon offer them TICKETS *vouchers* for a booking in the future. Remind that normalcy will be back after the lockdown is over. Give them hope and earn some liquid cash.